In this episode of GreenCars The Podcast, Trish Glose and Dave Nichols meet with Dave Thomas, Director of Marketing for CDK Global, to discuss the current trends in the electric and hybrid vehicle markets.
From exploring the latest EV technology to highlighting key industry shifts, Dave shares valuable insights on what’s driving the future of electrified transportation. The episode also features Trish's test drive of the new Nissan Ariya and a look into the Electrify Expo in San Francisco. Tune in for expert knowledge on hybrids, EVs, and where the industry is headed.
Key Learnings:
- CDK’s Role in the Automotive Industry: Dave Thomas discusses how CDK supports marketing and consumer research for automakers, with a focus on hybrids and EVs.
- Trends in Hybrid and Electric Vehicles: Key EVs dominating the market and factors driving their popularity.
- Challenges in EV Sales: Leasing as a growing trend due to consumer uncertainty about future EV battery tech and range improvements.
- Test Drive of the Nissan Ariya: Trish shares her hands-on experience with the new Nissan Ariya, showcasing its features and driving performance.
- Exploring the Electrify Expo: Interns give their impressions of the Electrify Expo, capturing the latest EV advancements.
Video transcript
